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Rodrigo Rocco · Mallorca, Spain · founded 2022 · bootstrapped solo
👤 Rodrigo Rocco (Self-taught coder from Mallorca who shipped in 5 hours and turned Pieter Levels' retweet into an owned 20K audience.)🌐 site𝕏LinkedIn

A directory anyone could build in an afternoon — the moat is the 4-year audience and SEO rank Rod built around it.

Will it work? · our read
Distribution wins. A 5-hour directory anyone could clone. Rod wins on the audience and SEO rank he compounded — when the product is copyable, distribution is the only moat left.
01How the money moves
Index 798 niche job boards, free to submit
Seekers + recruiters browse; join newsletter, subreddit, Telegram
Board owners buy Gold/Silver/Bronze slots + listing upgrades
02The numbers
798
job boards indexed
site
$80K
total rev since '22
founder
5 hrs
to build the MVP
founder
The whole product cost 5 hours; the value is the index and the audience around it. Indie Hackers
Stripe-verified about $1.5K MRR; about $80K total since 2022.
🔒
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You've seen how the money moves, the numbers, and every source — free, on all 365 cases, always. Members get the part you can't look up: why it won · where the moat really is · how it dies · how it beats its rivals — plus the 🚀 launchpad prompt that turns any case into a plan for your business.
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(demo: preview the full teardown)
Sourcesupdated · daily
Revenue is first-party. Rocco posts cumulative milestones on Indie Hackers ($16.3K at 1 year, later $40K, then about $80K total by early 2026), and his MRR is Stripe-verified on TrustMRR at roughly $1.5K/mo. Caveat: Starter Story's auto-estimate of about $88K/yr is inflated and conflicts with the founder's own numbers, so we anchor on his posts plus the Stripe check. Board count (798) and sponsor prices (Gold $499, Silver $375) are from the live site. No drama invented — this won on speed and distribution, plainly documented. We never score you.