Everflow
👤 Sam Darawish (Co-founded Moolah Media, an early mobile affiliate network sold to Opera (2013) — he ran the exact ops Everflow now tracks.)🌐 site
Three affiliate-network vets rebuilt the tracking tool they lived on — then bootstrapped it past $30M ARR on $400K.
Will it work? · our read
Capital-efficient. Ex-operators rebuilt affiliate tracking they knew cold, poached incumbents' locked-in clients, and reached $30M ARR on $400K. The weak spot: a crowded, copyable category.
01How the money moves
Brand plugs in its affiliate & partner program
→
Everflow tracks every click, conversion & payout
→
Brand pays a monthly SaaS seat (about $2K/mo)
02The numbers
$30M+
ARR (2025)
press
1,200+
brands
official
$400K
total invested
founder
Hit $1M ARR and turned profitable by early 2018 with just 10 people; about $250K revenue per employee today. saasclub.io
Everflow says it crossed $30M ARR in 2025 (company press + founder podcast), tracking $4.3B in partner revenue for 1,200+ brands — all on $400K of the founders' own money, $0 VC. First-party, not audited.
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· Founder & story — SaaS Club podcast, everflow.io/about-us· Revenue ($30M ARR · $4.3B tracked, 2025) — Affiverse, Everflow press· Background (Moolah → Opera 2013) — Ringba interview· Recognition — Tekpon Top 10 affiliate software (2024)
$30M+ ARR, 1,200+ brands, $400K invested and profitability-by-2018 are the founders' own account (podcast + company press) — first-party but not audited. The $50M Moolah exit is press-reported, not officially disclosed. Note: I could not confirm Everflow on the Inc 5000 specifically; its documented rankings are industry lists (mThink #1 2025, Tekpon Top 10). CENTS, moat and 'how it dies' are our read. We never score you.