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$99 a year. One plan.
About $8 a month, for 365 businesses taken apart on the same five axes — so you can compare them instead of reading 365 unrelated stories.
Free, forever, no login
- What the company does and how the money actually moves
- The revenue figure, and what kind of figure it is
- Every source, named — and a label on each number saying whether it came from a regulator's filing, the company's own mouth, or our estimate
- The honesty note — the arithmetic behind any estimate, and the figures we threw out
- Our one-line read on whether the business works
Members · $99/yr
- The moat, in the layers it is actually made of — not “strong brand”, the four things holding it up
- The evidence it could die, how confident we are, and the case against our own call
- The scorecard, the founder's key move, the rivals, who it is for
- A launchpad prompt on every case, and a combined one across any set you save — written to argue with you, not flatter you
Cancel anytime from your profile. Full refund within 14 days, no questions, no form. Payment is handled by Polar, our merchant of record — Kaeda never sees your card, and the charge appears as “Polar”.
Why there is only one plan
Because there is only one thing to sell. A cheaper tier would have to withhold something we think you need in order to judge a business, and we would rather not be in the business of deciding which half of an argument you get.
Read one before you decide
Nomad List, Transistor.fm and ImportYeti are open in full to everyone — the paid half included, no account. If that is not worth $99 a year to you, do not pay it.