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FeedHive

Bootstrapped, audience-led social SaaS.
👤 Simon Hoiberg (Simon Hoiberg built a large developer following on YouTube and X, then launched FeedHive into it and posted every MRR milestone.)🌐 sitesimonhoiberg.com𝕏LinkedIn

A known dev built an audience first, launched a scheduler into it, and narrated every milestone. Reach did the selling.

Will it work? · our read
Reach, not moat. The audience took FeedHive to about $20K MRR fast. The scheduler is a commodity, so without that reach growth stalled, and revenue has been roughly flat since 2022.
01How the money moves
Creator connects X, LinkedIn, Instagram and more
→
AI drafts, schedules and recycles their best posts
→
They subscribe $15-239/mo to keep publishing
02The numbers
$227.7K ARREstimateest. ARR, Latka '24
2024
$227.7K
ARR (est.)
600
paying users
$15-239
per month
$227.7K is Latka's estimate; the 600 paying (2021) and the $15-239 tiers are first-party.
Founder-stated $8.5K MRR and 600 paying by Nov 2021, then about $20K MRR in 2022; Latka pegs about $228K ARR since, roughly flat.
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SourcesSources last checked 8 October 2026
Headline is Latka's third-party estimate (about $227.7K ARR, 2024), the only current-scale figure on a page I could open. First-party, verified by opening the page: Simon stated $8,500 MRR, $65K total revenue, 3,000 users and 600 paying by Nov 2021 on Indie Hackers; he later said about $20K MRR in May 2022 on X, which returned HTTP 402 for me, so I did not cite it as a source. The 2022 first-party figure and the 2024 estimate both imply about $19-20K MRR, i.e. roughly flat. verified:false because the headline is an estimate, not first-party. Launched publicly around early 2021 (Indie Hackers), listed on Product Hunt and BetaList. Region: founder is Danish; some registries list Zurich. The writer did not grade this card. We never score you.