FishingBooker
👤 Vukan Simic (Belgrade CS grad who fished the Sava as a kid. Hand-verified scattered captains one by one — a niche too small for OTAs.)🌐 siteLinkedIn
A Belgrade CS grad turned indie charter captains — the web's most scattered supply — into one bookable marketplace.
Will it work? · our read
Niche + patience. One vertical, one global supply nobody else bothered to aggregate. Thin on paper — if Booking ever cared, it could hurt — but it hasn't in 12 years, and profit rolls in.
01How the money moves
Captain lists boat, free
→
Angler books the trip online
→
FishingBooker keeps the commission the captain sets, 10-30%
02The numbers
$27.9MEstimateannual revenue (est.)
2024-12-19
the sentence on the page
FishingBooker Inc - $27.9 M Revenue, Employees & Growth |
Bootstrapped: $60K in, then nothing but reinvested commissions. Kona Equity
About $28M a year (est.), built on $60K of the founder's own cash.
🔒
You have the verdict. Members get the work behind it.
- The CENTS scorecard — where it's strong, where it's soft
- The founder's key move, and the counter-move
- How it could die — the evidence, and how sure we are
- The case against our own call
- A 🚀 launchpad prompt — the case, as a plan for your business
We rate our own confidence — and argue against ourselves. Nobody else in this category does.
Sources always public on all 604 cases · cancel anytime · 14-day refund
See a full teardown, free → ImportYetiSourcesSources last checked 5 August 2026 · 1 figure here has no cited source
Wikipedia — FishingBooker: founded 2013, bootstrapped on $60K, profitable in 4 months.TechCrunch (2014): Disrupt SF Audience Choice; early model.EY Entrepreneur of the Year 2024: named world's largest, about 4,000 destinations.FishingBooker Help: captains set a 10-30% commission.Kona Equity: third-party estimate of about $28M revenue.
Revenue is a third-party estimate (Kona Equity, about $28M) — FishingBooker is a private, bootstrapped Serbian company that has never disclosed a number, so not independently confirmed. First-party confirmed: $60K total capital (founder as sole investor), profitable within 4 months (2014, TechCrunch), and the 10-30% commission model (company help center). The '18M people helped' figure is trip-planning traffic, not paid bookings. No documented founder drama — this won on patient, unglamorous supply aggregation, not a clever trick. We never score you.