hellotax
👤 Cristian Noguera & Christoph Prokes (Both were Amazon FBA sellers who met in a seller Facebook group raging about VAT — they built for their own tribe.)🌐 siteLinkedIn
Automates the multi-country EU VAT registrations and filings that Amazon FBA sellers are legally forced into.
Will it work? · our read
Forced demand wins. Two insiders rode a non-optional EU VAT mandate to millions, no VC. The accountant network that makes it defensible is also the ceiling on how fast it scales.
01How the money moves
Amazon spreads a seller's stock across 5+ EU countries
→
EU law forces a separate VAT registration in each
→
hellotax auto-registers and files it from 49 EUR/mo per country
02The numbers
$4.2MEstimateest. revenue, 2025
2025
the sentence on the page
hellotax United States hellotax.com Sales Tax and VAT Compliance Software Valuation $12.5M 2025 Revenue $4.2M (Est.) Funding $0 Team 38 Founded 2016 Company Revenue Valuation and Funding Founder and…
Revenue is a getlatka estimate, not founder-disclosed; hellotax is privately held and bootstrapped. getlatka
About $4.2M est. revenue — bootstrapped, zero VC.
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See a full teardown, free → ImportYetiSourcesSources last checked 25 August 2026
hellotax — team & founder story (ex-Amazon sellers)getlatka — hellotax revenue & team estimatehellotax — pricing (from EUR 39/mo)hellotax — OSS & the FBA VAT-registration rulesCrunchbase — hellotax (unfunded / bootstrapped)
Revenue $4.2M is a getlatka/aggregator ESTIMATE, not founder-disclosed — hellotax is bootstrapped and privately held, so treat it as directional (tagged Estimate, not independently confirmed). Documented/first-party: founders Cristian Noguera & Christoph Prokes, their ex-Amazon-seller origin, unfunded status, 2K+ clients, and the FBA VAT-registration mandate mechanics. The model is a SaaS + human-accountant hybrid, not pure software — flagged in CENTS (Scale) and softSpot. We never score you.