H
HostiFi
👤 Reilly Chase (Chase ran the MSP that needed this — his chore, his peers. Reddit banned his launch post, so he sold via Twitter and SEO.)🌐 siteblog.rchase.com𝕏LinkedIn
An MSP owner automated his own worst chore, sold it to 3,000 peers, then bought his cheapest rival for $250K.
Will it work? · our read
Uptime, not code. Ubiquiti hands out the controller free, then sells hosting for it from $29/mo. HostiFi's $249 tier has to out-support the vendor that owns the platform underneath it.
01How the money moves
MSP installs Ubiquiti gear across client sites
→
HostiFi spins up a private controller in minutes
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MSP pays $19-249/mo per server, on renewal
02The numbers
$3.5M ARREstimateARR, founder blog 2025
2025-05
All three sit in one paragraph on HostiFi's own homepage. About HostiFi
HostiFi's own site puts it at over $3M/year in revenue.
🔒
You have the verdict. Members get the work behind it.
- The CENTS scorecard — where it's strong, where it's soft
- The founder's key move, and the counter-move
- How it could die — the evidence, and how sure we are
- The case against our own call
- A 🚀 launchpad prompt — the case, as a plan for your business
We rate our own confidence — and argue against ourselves. Nobody else in this category does.
Sources always public on all 468 cases · cancel anytime · 14-day refund
See a full teardown, free → ImportYetiSources
hostifi.com — company's own About and pricing: "grown to over $3M/year in revenue", team of 10, "over 3,000 customers", plans at $19 / $99 / $249 per month.blog.rchase.com (May 2025) — founder on buying Hubox for $250K: "HostiFi was growing from $2M ARR to $3.5M ARR during this time".blog.rchase.com (Dec 2021) — "the business crossed $1M ARR in September"; "ARR increased from $580K to $1.3M".Indie Hackers podcast #109 — origin: first customer at $5/mo, "$100,000 in annual recurring revenue", and the deleted Reddit post.store.ui.com — Ubiquiti's Official UniFi Hosting, "From $29.00 /month", up to 1,000 devices.
Every figure here came from a page opened and read as raw HTML, not from a search snippet. Two first-party numbers exist and they agree: the founder's blog says "$2M ARR to $3.5M ARR" (May 2025) and HostiFi's own homepage says "over $3M/year in revenue". We headlined the founder's figure and dated it; neither is audited, so STATED, not FILED. Not a pure bootstrap: the same homepage says he "raised $100K from Calm Company Fund" in 2019 — small, but real outside money. The homepage contradicts itself on customers (a banner says "Over 5,000 Happy Customers", the About paragraph says "over 3,000"); we used the lower one. Search surfaced LinkedIn posts where Chase states $1.3M to $2.2M ARR for 2022, but LinkedIn would not open for us, so we did not use them. A rival's comparison page lists HostiFi's entry plan at $9/mo; HostiFi's own page says $19, so we used $19. No documented drama with Ubiquiti was verifiable — a community thread titled "I sued Ubiquiti" would not render for us, so we make no claim about it. He won on being his own first customer, patience, and one acquisition. We never score you.