Hudu
👤 Jacob Hart & John Hart (An MSP insider who built the vendor he wished existed—and stayed native to r/msp while Kaseya alienated that same crowd.)🌐 site𝕏LinkedIn
Kaseya bought IT Glue, hiked prices, let support rot. Hudu built the friendly escape hatch and caught the exodus.
Will it work? · our read
Rode the exodus. MSPs don't love docs tools—they love not being gouged. Hudu won by being the anti-Kaseya: fair pricing, no minimums, self-host, and a founder native to their forum.
01How the money moves
MSP signs up: $27/user per month, no minimums, no contract
→
All client docs, passwords, SOPs, and assets live searchable in Hudu
→
Every added technician = another recurring seat; loaded docs lock it in
02The numbers
5,700+
IT teams on Hudu
hudu.com
$3.5M
Est. ARR (2024)
Latka est.
$27
per user / month
hudu.com
Revenue is a third-party estimate; the other two tiles are first-party from hudu.com. Latka (est.)
No first-party number; Latka estimates about $3.5M ARR (2024, 23 staff). YC-backed, $5M Series A (2023).
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(demo: preview the full teardown)Sourcesupdated · daily
Hudu — pricing: $27/user, no minimums (first-party)Y Combinator — Hudu (W21), founders Jacob & John HartKaseya — acquires IT Glue (Dec 2018)Latka — Hudu revenue est. about $3.5M (2024)ChannelE2E — Kaseya acquires IT Glue (channel coverage)
Revenue is NOT first-party: Latka estimates about $3.5M ARR (2024, 23 staff); Hudu publishes no official figure, so tagged Estimate and not independently confirmed. Hudu is YC-backed (W21) with a $5M Series A—an underdog by positioning, not a bootstrap. Founders Jacob and John Hart confirmed via YC. Do not confuse with the unrelated gig-work 'Hudu' (Derreck Stratton). The IT Glue/Kaseya acquisition (Dec 2018) and the r/msp pricing/support backlash are documented in channel media; that Hudu's growth was specifically powered by that exodus is our read, though Hudu is independently named the top IT Glue migration path. '5,700+ IT teams' and '$27/user' are from Hudu's own site. We never score you.