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Mobbin
Bootstrapped design-reference data library - Singapore, 2018
👤 Jiho Lim (with Jovin Liew, Jian Jie Liau) (A freelance UI designer who screenshotted apps himself, then launched through design influencers' own audiences.)🌐 sitejiholim.com𝕏LinkedIn

Designers used to download apps, screenshot, delete, repeat. Mobbin turned that grind into a searchable paid library.

Will it work? · our read
Hand-tagged moat. But upkeep never stops: every new app version demands fresh captures, and Figma or an AI scraper could bundle the same reference for free tomorrow.
01How the money moves
Team hand-captures full UI flows from 1,000+ shipped apps
Every screen tagged by pattern, made searchable, refreshed weekly
Designers subscribe (about $240-480/yr) to search, not screenshot
02The numbers
$1.6M
ARR (est.)
Latka est.
1M+
designers
Mobbin
1,000+
apps tracked
Mobbin
Revenue is a third-party estimate; user and app counts are Mobbin's own marketing. Latka (est.)
About $1.6M ARR in 2024 (Latka estimate, up from about $1M in 2023). Bootstrapped, no outside funding.
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(demo: preview the full teardown)
Sourcesupdated · daily
Starter Story: how Lim Jiho built Mobbin - founder story, model, bootstrappedLatka: Mobbin revenue (estimate) - $1.6M ARR 2024, labeled an estimate, not founder-statedCrunchbase: Mobbin - no funding rounds recorded (bootstrapped)jiholim.com - founder Jiho Lim personal siteMobbin pricing - subscription tiers and library size
Revenue ($1.6M ARR, 2024) is a Latka THIRD-PARTY ESTIMATE - Latka's own page states it never interviewed management, so it is unverified; Mobbin has not disclosed revenue first-party. Bootstrapped/no funding (Crunchbase), 1M+ designers, 1,000+ apps with hundreds of thousands of screens and 140K+ flows, and roughly $20-40 per seat (annual billing) are from Mobbin, Starter Story and Vendr. The 'tedium is the moat' framing and the AI-commoditization death case are [our read], not founder statements. We never score you.