NinjaOne
👤 Sal Sferlazza (Serial IT-tools founder: sold PacketTrap to Quest and Anchor to eFolder before Ninja. He knew RMM cold, and bootstrapped 7 years.)🌐 siteLinkedIn
The RMM everyone on r/msp tells you to switch to — usually from the vendor they're warning you about.
Will it work? · our read
$500M, profitable. NinjaOne replaced legacy RMM tools MSPs disliked. Firms pay per device for software that stays reliable, and free support keeps them. Microsoft bundling is the main risk.
01How the money moves
MSP or IT team installs the Ninja agent on every endpoint
→
Adds modules: patch, backup, remote access, security
→
NinjaOne bills per device each month — revenue scales with every endpoint added
02The numbers
$500M ARRStatedARR, FY25 (up about 70%)
Jan 2026
NinjaOne's own press figures; it turned profitable in Q1 2026. NinjaOne press
STATED by NinjaOne: $500M ARR in FY25, up about 70% YoY, profitable Q1 2026.
🔒
You have the verdict. Members get the work behind it.
- The CENTS scorecard — where it's strong, where it's soft
- The founder's key move, and the counter-move
- How it could die — the evidence, and how sure we are
- The case against our own call
- A 🚀 launchpad prompt — the case, as a plan for your business
We rate our own confidence — and argue against ourselves. Nobody else in this category does.
Sources always public on all 584 cases · cancel anytime · 14-day refund
See a full teardown, free → ImportYetiSourcesSources last checked 8 September 2026
NinjaOne: $500M ARR, FY2025, about 70% growth (Jan 2026)NinjaOne: $12.3B valuation, about 40k customers, profitable Q1 2026 (Jun 2026)NinjaOne: $500M Series C extension at $5B valuation (Feb 2025)NinjaOne pricing: $1.50-3.75/device/mo, free unlimited supportWikipedia: Sal Sferlazza, founder and prior IT-tool exits
Revenue is STATED (first-party, not audited): NinjaOne's own press release (6 Jan 2026) says $500 million ARR in FY2025 at nearly 70% YoY growth; the 12 Jun 2026 release states a $12.3B valuation, nearly 40,000 customers in 140+ countries, and profitability reached in Q1 2026. Third-party estimates were lower (Latka/Growjo about $310M ARR) and rejected in favor of the company's own figure. Per-device pricing ($1.50-3.75/mo) is from the public pricing page. Founded 2013 in Austin; bootstrapped about 7 years before first funding in 2020. verified:true on first-party disclosure, but these are company statements, not audited filings. We never score you.