ServiceCore
👤 John Gadeken (Co-founder and CRO. Built QuickBooks-synced routing and billing for a waste niche too unglamorous for horizontal tools to learn.)🌐 siteLinkedIn
A market too gross and too small for VCs to chase. ServiceCore owns it, then bought its main rival.
Will it work? · our read
Owns the niche. A maximally unglamorous vertical—porta-potties, septic, roll-off dumpsters—with real money and thin competition. ServiceCore built the deep tool, took $54M, and bought its rival.
01How the money moves
Hauler ditches spreadsheets for ServiceCore
→
Routes, units and billing run in one tool
→
Monthly SaaS subscription per business
02The numbers
$400M+ billedEstimatebilled; co rev undisclosed
2025source:
'more than $400M in revenue' processed via the platform (Mainsail, 2025)
These are scale figures run through the platform; ServiceCore's own revenue is undisclosed. Mainsail
$400M+ is customer billing run through ServiceCore, not its own (undisclosed) revenue.
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See a full teardown, free → ImportYetiSourcesSources last checked 21 July 2026
Mainsail Partners case study — 3.5M+ jobs, 550K units, $400M+ billed, $54M invested (2025)PSAI member spotlight — CEO Jonah Chilton on the portable-sanitation missionInc. 5000 profile — #729 in 2025 (self-reported growth)servicecore.com — product for porta-potty, septic and roll-off businessesCrunchbase — founders John Gadeken & Ori Staub, roughly $62M raised
ServiceCore does not disclose its own revenue. The headline $400M+ is customer billing processed through the platform, publicly stated by its growth investor Mainsail Partners in a 2025 case study — it is NOT ServiceCore's revenue, and revenue.label says so. The metric tiles (3.5M+ jobs, 550K+ units, $54M invested Feb 2022) come from that same fetchable case study. A third-party estimate of ServiceCore's own revenue (Latka, about $3.4M) is unreliable and unconfirmed, so it is not used. Founding year is reported variously 2015 (Mainsail) to 2017 (Crunchbase/Latka); 2016 used as the midpoint. Pricing (about $99-499/mo) is third-party, not vendor-confirmed, and flagged as such in rivals. Docket acquisition (2023) and Inc. 5000 ranks are documented. No first-party revenue figure exists, so verified:false. No manufactured drama; ServiceCore won on vertical depth plus M&A consolidation. We never score you.