Ticket Tailor
👤 Jonny White (Freelance web dev who built Ticket Tailor for one client, then bought it back from Time Out to run it his way — patient, no VC.)🌐 siteLinkedIn
A freelance dev built a ticketing tool for one client, sold it, bought it back, and grew it to $6.6M with no VC.
Will it work? · our read
Cents, not percent. But its a low take-rate business with no discovery marketplace — growth is one organizer at a time, and Eventbrite can copy flat pricing whenever it wants.
01How the money moves
Organizer builds a free box office page
→
Fans check out and pay the organizer directly
→
Ticket Tailor keeps a flat $0.30-$0.85 per ticket
02The numbers
$6.6M
revenue, 2024
Latka est.
$5M
ARR, 2023
reported
$0
VC raised
bootstrap
Founder disclosed the MRR journey and 6M tickets a year in a 2021 interview; $6.6M is Latka 2024 estimate. Latka
Latka estimates $6.6M for 2024 and lists $5M ARR reported for 2023; the founder disclosed the MRR journey and 6M tickets a year in a 2021 interview. No VC.
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(demo: preview the full teardown)Sourcesupdated · daily
Latka - Ticket Tailor: $6.6M revenue (2024 est), $5M ARR reported (2023), $0 raised, team size.Bootstrappers - Jonny White: the Time Out sale and buyback, MRR journey, 6M tickets a year, 10k+ clients.IdeaMensch - Jonny White: origin as a freelance dev who built the tool for a client.Ticket Tailor - 2024 charity donations: B Corp since 2022, GBP 180,317 to Penny-for-the-Planet in 2024.Ticket Tailor - pricing: flat $0.30-$0.85 per ticket, free events free.
Revenue is fundamentally disclosed, but the exact 2024 figure is a Latka estimate. The founder first-party disclosed the sale/buyback and MRR journey (about 2k to 8k GBP) in a 2021 Bootstrappers interview, plus 6M tickets a year then; Latka lists $5M ARR reported for 2023 and $6.6M estimated for 2024. $0 VC is confirmed. GBP figures were converted to USD and marked about. B Corp since 2022 and the 2024 charity total are company-stated. Rival bar weights are rough relative scale, not exact revenue — only Ticket Tailors own numbers are cited. No revenue was invented. We never score you.