UDisc
👤 Matt Krueger & Josh Lichti (Iowa State comp-eng grads and disc golfers who began mapping courses around 2012 - years before the boom they would end up owning.)🌐 siteLinkedIn
Two engineers began mapping courses for friends around 2012. A decade later, they own the data layer of a whole sport.
Will it work? · our read
Owns the map. Two engineers spent a decade building disc golf's map, then rode the pandemic boom to 90% share. A real data moat, but capped by a small, now-flattening niche.
01How the money moves
Free app: scorekeeping + the world's largest course map
→
Every round, rating + course condition logged - the data compounds into a moat
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Pay $29.99/yr for UDisc Pro: history, analytics, rangefinder, course traffic
02The numbers
1.4MStatedyearly app users
2023
the sentence on the page
scored during each month of the year, proving that even during winter people are still itching to play. 🏟️ 1.4 million disc golfers used the UDisc app in 2023. That's enough people to fill Las…
2024 dipped a little from 2023 - the pandemic boom is flattening. UDisc 2024 Growth Report
Est. $4-6M/yr from $29.99 Pro subs; third-party trackers estimate lower (private, undisclosed).
🔒
You have the verdict. Members get the work behind it.
- The CENTS scorecard — where it's strong, where it's soft
- The founder's key move, and the counter-move
- How it could die — the evidence, and how sure we are
- The case against our own call
- A 🚀 launchpad prompt — the case, as a plan for your business
We rate our own confidence — and argue against ourselves. Nobody else in this category does.
Sources always public on all 560 cases · cancel anytime · 14-day refund
See a full teardown, free → ImportYetiSourcesSources last checked 25 August 2026
UDisc 2024 Disc Golf Growth Report - https://udisc.com/disc-golf-growth-report/2024MotherDuck case study - https://motherduck.com/case-studies/udisc-motherduck-sports-management/Cheers to a Decade of UDisc - https://udisc.com/blog/post/cheers-to-a-decade-of-udiscUDisc Pro pricing - https://udisc.com/subscribeWikipedia: UDisc - https://en.wikipedia.org/wiki/UDisc
Revenue is NOT disclosed - UDisc is a private, bootstrapped company. The $4-6M/yr figure is my estimate (about 1.4M yearly users at a 10-15% paid conversion x $29.99), so it is EST, not independently confirmed. Third-party trackers (Growjo about $3.6M/yr, LeadIQ about $1.8M/yr) estimate lower - treat this range as directional, not confirmed. Everything else is first-party or Wikipedia-sourced: 1.4M users / 21.9M rounds (2023), 15,205 courses, $29.99 pricing, 90% share, founders, and the 2017-24 pro-tour scoring deal. No drama here - UDisc won on timing (started in 2012, years before the pandemic boom) and a compounding data moat, not a single dramatic move. 'Bootstrapped' is widely reported and no funding rounds are on record, but I could not confirm a formal founder statement of it. We never score you.