Kaeda
Free · Sourced
← All cases
Wisesheets
Data · Fintech · Toronto · Bootstrapped · 2021
👤 Guillermo Valles (Ex-REIT analyst who moved $1B+ in deals. He had a pro data terminal at work, felt its loss investing at home, and rebuilt it.)🌐 siteLinkedIn

An ex-analyst missed his work data terminal, so he rebuilt it as a spreadsheet formula for retail investors.

Will it work? · our read
Workflow lock-in. It resells data it does not own and wins on price. Sheets' free GOOGLEFINANCE covers the basics; if an API supplier hikes fees or a giant deepens that, margin and moat both thin.
01How the money moves
License financials from third-party market-data APIs
Serve it as a =WISE() formula in Excel and Sheets
Charge $60-120/yr; renewals are the profit
02The numbers
70K+
users
company
$60-120/yr
paid plans
site
370M/mo
data requests
press
Usage and pricing are first-party; ARR is our estimate, not disclosed. wisesheets.io
About 70k users and thousands paying $60-120/yr; ARR is not publicly disclosed.
🔒
The facts are free. The judgment is for members.
You've seen how the money moves, the numbers, and every source — free, on all 365 cases, always. Members get the part you can't look up: why it won · where the moat really is · how it dies · how it beats its rivals — plus the 🚀 launchpad prompt that turns any case into a plan for your business.
Sources stay public, always · cancel anytime · 14-day refund
(demo: preview the full teardown)
Sourcesupdated · daily
Revenue is NOT disclosed. Wisesheets is bootstrapped and private; the $400K-700K/yr band is our estimate [our read], derived from first-party stats (70k+ users; company PR says "thousands of paying customers") times published $60-120/yr plans. Real ARR could be higher given $900/yr enterprise tiers and 1,000+ firms cited — treat the number as a floor-ish estimate, not a reported figure. First-party and verifiable: pricing, user count, 370M/mo requests, 2021 Product Hunt launch, and the founder's SmartCentres REIT-analyst background (site, Product Hunt, company PR). Competitor prices are from Koyfin and Bloomberg public pages. No drama claimed — this reads as a patient SEO-and-word-of-mouth grind by a domain insider, not a single clever stroke. We never score you.