World Anvil
👤 Dimitris Havlidis & Janet Forbes (He codes; she's a published TTRPG author & the exact target user — built for her worlds, then her audience & Reddit spread it.)🌐 sitejanetforbes.com𝕏LinkedIn
A home for your fictional world — wiki, maps, campaign manager, novel-writing — used by 3M+ writers & GMs.
Will it work? · our read
Sticky niche. Your whole world lives inside — years of interlinked lore create real switching cost, and a 3M community reinforces it. But it's a hobby TAM and most users stay free.
01How the money moves
Writers & GMs build
worlds free (ads)
worlds free (ads)
→
Lore, maps & campaigns
pile up — lock-in
pile up — lock-in
→
Upgrade to Guild
membership $5-25/mo
membership $5-25/mo
02The numbers
3M+
users · 2026
FAQ
5M+
worlds built
FAQ
$0
VC raised
Tracxn
Bootstrapped since 2017 with no funding. Revenue is undisclosed — with 3M+ users and a real team, ARR is very likely 7 figures, but that number is our estimate. worldanvil.com/faq
Revenue is undisclosed. Bootstrapped since 2017 with $0 funding (Tracxn, Companies House) and 3M+ users on paid Guild tiers ($5-25/mo) — a team-supporting business, so ARR is very likely 7 figures, but the exact number is our estimate. Owler's sub-$1M guess looks stale.
🔒
The facts are free. The judgment is for members.
You've seen how the money moves, the numbers, and every source — free, on all 365 cases, always. Members get the part you can't look up: why it won · where the moat really is · how it dies · how it beats its rivals — plus the 🚀 launchpad prompt that turns any case into a plan for your business.
Sources stay public, always · cancel anytime · 14-day refund
(demo: preview the full teardown)Sourcesupdated · daily
· Founding & story — Mythic Scribes: World Anvil, a Love Story· Users (3M+) & worlds (5M+) — worldanvil.com/faq (first-party)· Pricing ($5-25/mo Guild tiers) — worldanvil.com/pricing· Bootstrapped, $0 funding — Companies House (WORLD ANVIL LTD)· Revenue undisclosed — est. only (Owler)
Users (3M+) & worlds (5M+) are first-party (their FAQ); $0 VC is confirmed (Tracxn, Companies House). ★Revenue is undisclosed — the 'about $1M+ ARR' is our estimate (bootstrapped, team-supporting, 8 years), flagged EST & not verified. CENTS, moat & key-move reads are ours. We never score you.